For Closed Loop Feedback

Closed loop feedback


How closed loop customer feedback enables continuous learning and improvement.

For example, if a customer shared that they had a great experience with your company, a manager could reach out and thank her for sharing. Or if the customer share that they had a negative experience, that manager could offer an apology and try to right the wrong with an incentive to buy from the company again in the future (such as a coupon or free shipping).

The first step in closing the loop is sharing the customer feedback directly with employees. So closing the loop works best when companies use a robust feedback platform that enables detailed reporting.

Closing the Loop Requires Commitment

Successfully closing the loop with customers requires commitment from the company and each frontline employee.

  1. Dig to find the root cause of a customer’s problem, or uncover the best practice that led to a great customer experience
  2. Contact customers who have provided feedback.

And they must do all of this in the most customer-friendly manner to help customers feel more cared-for than bothered by the attention.

Companies must recognize that this will require and investment of time and money.

Big Benefits of Closing the Loop

Reaching out to customers who have provided feedback is a great way to ensure that issues are addressed expediently. When customers have their problems solved practically right away, this can breed brand loyalty.

Closing the loop offers benefits to your employees as well. It gives them a unique opportunity to see the company through the eyes of the customer, and engage with customers in a hands-on manner. Not only does this help employees become more engaged with customer service, but it helps those employees see how their roles fit into the larger company strategy.



Share this article





Related Posts


Open feedback loop
Open feedback loop
Closed loop function
Closed loop function
Closed loop control
Closed loop control

Latest Posts
Control Systems Management
Control Systems…
The global economy has caused managers…
Applications of Control Systems Engineering
Applications…
Feedback control systems are widely used…
Closed loop function
Closed loop function
Analyze responses of a control system…
Access Control System definition
Access Control…
For example, a key card may act as an…
Programmable Automation
Programmable…
Programmable Automation Controller or…
Search
Featured posts
  • Open feedback loop
  • Closed loop function
  • Closed loop control
  • Closed loop application
  • Closed loop process control
  • Define closed loop system
  • Closed loop process definition
  • Examples of closed loop systems
  • Closed loop position control system
Copyright © 2018 l www.oliver-control.com. All rights reserved.